Prospect Road Dental welcomed its highest monthly new-patient total so far in 2026. Paid search and local visibility supported meaningful patient action, while the open enquiry pipeline gives us a practical opportunity to help more prospective patients move forward with confidence.
Sixty-nine new patients joined Prospect Road Dental in June.
This was 13 patients above May and the strongest monthly result recorded so far in 2026.
Paid search was the strongest visible source of new contact activity.
Google Ads recorded nine conversions, while paid search accounted for seven of the 14 captured contacts.
Twenty-six opportunities were still open at the time of reporting.
Timely, reassuring follow-up can help more prospective patients understand their options and feel confident about booking.
Improve Enquiry Follow-Through.
We will focus on connecting marketing activity more clearly with appointments and patient outcomes.
The month showed strong patient acquisition, measurable demand from paid and local search, and a clear opportunity to make the journey from enquiry to appointment easier to follow.
June set a new 2026 benchmark for patient acquisition.
The 69 new patients recorded in June were 23.2% above May and ahead of the supplied June results for 2024 and 2025.
Paid search created the clearest visible enquiry pathway.
Seven captured contacts were attributed to paid search, and Google Ads contributed six of the 26 open opportunities.
Patients used several simple ways to begin a conversation.
Seven contacts came through forms, six through the chat widget, and one through a conversation contact.
The Google Business Profile encouraged direct patient action.
The supplied last-30-day view recorded 171 calls and 94 website visits from 1.51K profile views.
Organic search remained the largest website source despite softer overall traffic.
The supplied website view recorded 449 organic visitors, providing an important foundation for ongoing patient discovery.
Nine incoming calls were not answered live.
Prompt follow-up on missed calls and voicemail is especially important for first-time callers who may be ready to book.
Each page supports a different patient need, giving prospective patients relevant information and a direct next step when they are ready to contact the clinic.
Landing Page
Trusted Armadale Dentist
This page introduces the clinic's experience and patient-first approach, giving local patients a clear and reassuring route to request an appointment.
Open Landing Page
Landing Page
Dental Implant Consultations
This page supports higher-consideration implant enquiries by explaining the treatment pathway, addressing common concerns, and inviting patients to schedule a consultation.
Open Landing Page
The strongest result is the number of patients who chose the practice. Paid activity, local visibility, and the website all contributed measurable patient action, while the open enquiry pipeline remains the clearest next opportunity.
June new patients: three-year comparison
A year-by-year view of June results from the supplied patient records.
June 2026 brought 69 new patients. This was three above June 2025, 19 above June 2024, and 13 above May 2026.
1.1KWebsite visitors
last 30 days
449Organic visitors, the largest website source.
437Direct visitors.
93CPC visitors from paid search activity.
35Referral visitors arriving through other sites.
1.51KGoogle Business Profile views in the supplied last-30-day view.
171Calls recorded from the Google Business Profile.
The available channel data shows a useful balance: Google Ads generated measurable conversions, organic search remained the largest website source, and the Google Business Profile encouraged calls and website visits.
Google Ads produced nine conversions from 158 clicks.
The campaign reached 1,670 impressions with a 5.06% conversion rate. Spend was A$1,904.45, with an average cost per conversion of A$211.61.
Organic search remained the largest website source with 449 visitors.
Although total website traffic was 17.34% lower than the previous 30-day period, organic discovery continued to provide the strongest source foundation.
Local visibility generated 171 calls and 94 website visits.
The supplied last-30-day profile view recorded 1.51K total views, showing that nearby patients are actively using the listing to take the next step.
Google Ads contributed six open opportunities with A$3K in visible value.
The next priority is to connect these opportunities with confirmed appointments so the clinic can see which enquiries are progressing and where patients may need more support.
Prospect Road Dental achieved an excellent patient result. The next opportunity is not simply to create more activity, but to help the interest already being generated progress into clearly recorded appointments and outcomes.
Sixty-nine new patients made June the strongest month so far in 2026.
This is a meaningful business outcome and a strong sign of continued patient demand.
New patient volume was 23.2% higher than May.
The practice welcomed 13 more new patients than the previous month.
Paid search was the strongest visible source of contact activity.
It contributed seven of the 14 captured contacts and six open opportunities.
Progress Open Enquiries.
Twenty-six opportunities were still open, giving the clinic a clear group of prospective patients to support with timely next steps.
Website traffic softened and nine calls were not answered live.
Protecting organic discovery and strengthening call follow-up will help the clinic capture more value from existing demand.
Strong patient growth continued even with a smaller website audience.
The combination suggests that the quality of patient pathways and follow-through matters just as much as overall traffic volume.
The next actions are designed to protect what is working, improve visibility across the enquiry journey, and help prospective patients receive the timely support they need to book with confidence.
1
Improve enquiry follow-through.
What we are doing: Review the 26 open opportunities, confirm their current stage, and support a timely next step for each prospective patient.
Why we are doing it: The open pipeline is the clearest immediate opportunity to convert existing interest into appointments.
Expected outcome →More prospective patients receiving a clear next step and progressing towards a confirmed booking.
2
Strengthen call follow-through.
What we are doing: Review missed calls and voicemail promptly, with extra attention to first-time callers.
Why we are doing it: New patients often contact several clinics, so timely responses help protect genuine appointment intent.
Expected outcome →More conversations recovered from missed calls and a smoother patient experience.
3
Refine paid-search conversion quality.
What we are doing: Reconcile the nine Google Ads conversions with the seven paid-search contacts and six Google Ads opportunities.
Why we are doing it: A clearer connection between advertising actions and CRM outcomes will help focus investment on the activity creating real patient value.
Expected outcome →Better visibility into lead quality and more confident campaign decisions.
4
Protect organic and local discovery.
What we are doing: Continue strengthening service information, Google Business Profile activity, and the general and implant landing-page pathways.
Why we are doing it: Organic search and the Google Business Profile continued to bring a large share of patient interest.
Expected outcome →Steadier high-intent discovery and an easier journey from search to contact.